The Design Squiggle by Damien Newman captures a familiar reality in design work. The path to a good outcome rarely looks linear. Early stages include uncertainty, competing signals, and imperfect first attempts. Over time, the work narrows toward a decision and a usable solution.
My process fits this shape across research, strategy, systems thinking, interface design, and implementation. I use AI to speed up early exploration when the problem definition still needs work. I map constraints, test assumptions, and clarify what success looks like before committing to detailed execution. The goal stays consistent: reduce complexity into a direction a team can build.
